India wicket-keeper batter Rishabh Pant has not stepped on the cricketing field since the start of this year because of his unfortunate involvement in a horrific accident. The popularity of the hard-hitting player is such that the brands are actively working with him despite him not being fit and available for participating in hectic shooting schedules.
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Pant’s charisma and fan-following are such that no brand wants to leave an opportunity of working with him even during a phase where he isn’t able to perform his primary job. He is one of those players who made his name over a period of time. Pant’s special knock at the Gabba was a turnaround in his career and he hasn’t looked back ever since.
In 2023, Pant’s net worth is said to be around INR 86 crore. He has an INR 16 crore contract with Delhi Capitals in Indian Premier League. He is also in Grade A of the BCCI central annual contracts which assures him a sum of INR 5 crore per year. That said, a majority part of his income comes through commercial deals.
How Much Rishabh Pant Charge for Brand Endorsements?
According to reports, Pant charges around INR 1 crore for brand deals. It has been said that Pant’s income has increased by over 50% in the last few years. Since social media plays a massive role nowadays, Pant has some great numbers across various platforms. He has 8.5 million followers on Instagram and 4.1 on Twitter.
Pant is a popular name in the youth and the companies aim to utilize that reach. After his accident, the emotional quotient was really high with Pant. That’s why brands tried to make full use of the same. The rise in Pant’s stock both on the field and in the corporate world is a story to be told for the ages.
List of Brands Endorsed by Rishabh Pant
Zomato, one of India’s top food-delivery companies, tied up with Pant during IPL 2023. With it being Pant’s first assignment in the advertisement world since his accident, fans were very excited pleased to see Pant working in some capacity. Host broadcaster Star Sports India also made Pant their brand ambassador along with some of the other top cricketers.
In 2022, Uttarakhand Government made Pant the brand ambassador of the state. He also signed a three-year deal with JSW Steel at an undisclosed amount. JSW Group co-owns Pant-led Capitals.
The other brands that Pant endorses are BOAT (Electronics), Adidas (Sports Accessories), Realme (Electronics), Dream11 (Online Gaming), SG (Sports Accessories), Himalaya (FMCG), Noise (Electronics), Cadbury (FMCG), HDFC (Bank), etc. He is mainly targeted by youth-centric companies.