The stardom of legendary Indian captain Sourav Ganguly can be guessed from the fact that he earns crores from endorsements even one-and-a-half decades after retiring from international cricket. Ganguly, who has turned 51 today, continues to actively work as a brand ambassador for multiple brands belonging to different sectors.
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Ganguly’s aura is second to none in Indian cricket fraternity. A fan-favorite till date, his leadership skills continue to be adored by one and all. This plays quite a big part in brands preferring him over any other high-profile candidates. A man who defied all odds to make one of the most interesting comebacks in the history of international cricket is too big an opportunity for brands to not capitalize on.
How Much Does Sourav Ganguly Charge Per Endorsement?
According to several media reports, Ganguly charges around INR 1 crore for an endorsement. Ganguly has more followers than many active Indian cricketers. He has 3.1 million followers on Instagram and 6.5 million on Twitter. The influence of social media is huge nowadays and these numbers are surely in Ganguly’s favour.
Ganguly started his international career in 1992. Having become the captain of the side a few years later, his popularity grew immensely. Hence, his personality instantly attracted a lot of brands back in the day as well. Before announcing his retirement in 2008, it is said that he used to earn around INR 1.5 crore per endorsement. He has been earning a constant sum of money even after retiring from the sport.
Ganguly’s net worth is amounted to be around INR 700 crore in 2023. He works with Indian Premier League franchise Delhi Capitals as well. Apart from his luxurious house in Kolkata, Ganguly also owns a property in London. The former captain love cars and has some of the top models in his garage.
List of Brand Which Sourav Ganguly Endorses in 2023
Ganguly recently became the brand ambassador of Clear IAS. This is an education-based company that is quickly becoming one of the leading platforms for UPSC exam preparations. He also became the brand ambassador of Tripura Tourism and Rana Group (Manufacturing company).
Some of the other companies with which Dada is associated with at the moment are Bandhan Bank, Joyville Homes, DreamSetGo, Vicco, Lux Cozi, DTDC, My 11 Circle App, Ajanta Shoes, Kinley, etc.
It is needless to say that Ganguly’s endorsement portfolis is quite diverse in terms of brands. Almost every brand he is associated with belongs to a different industry. From Tourism to Education to Manufacturing to Online Gaming to FMCG, Ganguly is catering to a wide variety of users who are of different age groups. This is another proof of how famous Ganguly is among the various sections of society.
Sourav Ganguly Faced Criticism For Endorsing Brands As BCCI President
Ganguly, who served as the President of the BCCI (Board of control for Cricket in India) between 2019-2022, exited on a bitter note. It was said that former BCCI president N Srinivasan attacked Ganguly for defaming BCCI.
During his presidential stint, Ganguly was endorsing some brands and which were said to be falling under the conflict of interest clause. However, his association with My11Circle found him in dark waters with respect to practicing something which was “unethical” according to detractors.
For the uninitiated, My11Circle is an online gaming website and their arch-rivals Dream11 were already working with Indian cricket as one of their sponsors. This was certainly a thing that went against Ganguly. Readers must note that he is still working with My11Circle, whereas Dream11 is now the official sponsor of the Indian Cricket Team.
