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“I’ve Got to Try”: Rick Hendrick Tried to Recruit Dale Earnhardt In the Initial Days of Hendrick Motorsports

Neha Dwivedi
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Rick Hendrick owner of Hendricks Motorsports seen in victory lane as NASCAR Cup Series driver Kyle Larson (5) celebrates winning the NASCAR Cup Series Championship at Phoenix Raceway.

When Rick Hendrick entered the NASCAR Cup Series competition in 1984 with Geoff Bodine piloting the No. 5 car, Dale Earnhardt had already etched his name into history with a Cup championship in 1980. Hendrick initially set his sights on bringing Dale Sr. into his fledgling operation, but timing and circumstance shut that door.

When Hendrick made his pitch, Dale Sr. remained aligned with Bud Moore Engineering, a team with history in the sport since the 1960s, and by the time Hendrick officially launched his effort, Senior had already committed to the more established Richard Childress Racing.

Revisiting that crossroads on the Dale Jr. Download, Hendrick recently detailed how close the paths briefly ran. When Dale Earnhardt Jr. referenced a photo of Hendrick and Earnhardt standing together in the garage at Charlotte Motor Speedway, with Dale Sr. dressed in blue while testing a Cup car, Hendrick explained that he had asked him to shake the car down.

As the conversation extended, Hendrick admitted his interest in landing Dale Sr. Still, Hendrick Motorsports was little more than a blank page at the time, without results or reputation to lean on, and Dale Sr. chose not to take the gamble. Hendrick acknowledged he understood the odds, noting that his chances were “zero,” before adding, “But I’m a car salesman. I mean, I’ve got to try, right?”

The connection between the two, however, predated Hendrick Motorsports’ Cup debut. In 1983, when Hendrick first dipped his toes into stock car racing ownership with Robert Gee, the duo had called on Dale Sr. to drive their No. 15 at Charlotte in the Late Model Sportsman division, now known as the NASCAR Xfinity Series.

That decision paid immediate dividends as Dale Sr. won in his first outing for the team, delivering Hendrick his first-ever victory as a stock car owner. Later that same year, Dale Sr. climbed into the No. 5 again, this time to test for All-Star Racing. One season later, that program officially went racing, marking another early chapter in Hendrick’s ascent.

Years down the line, the storyline came full circle when the elder Earnhardt’s son, Dale Earnhardt Jr., eventually joined Hendrick Motorsports and took over the No. 88. In his first race with the organization, the exhibition event ahead of the Daytona 500 in 2008, he drove straight to victory lane.

Hence, father and son both won on debut for Rick Hendrick, separated by 25 years, and did so in cars carrying the same name. The original 1983 entry was called “Emma,” named after Gee’s mother, and in 2008, the No. 88 chassis carried the same name as a tribute.

Post Edited By:Rahul Ahluwalia

About the author

Neha Dwivedi

Neha Dwivedi

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Neha Dwivedi is an experienced NASCAR Journalist at The SportsRush, having penned over 5000 articles on the sport to date. She was a seasoned writer long before she got into the world of NASCAR. Although she loves to see Martin Truex Jr. and Kyle Busch win the races, she equally supports the emerging talents in the CARS Late Model and ARCA Menards Series.. For her work in NASCAR she has earned accolades from journalists like Susan Wade of The Athletic, as well as NASCAR drivers including Thad Moffit and Corey Lajoie. Her favorite moment from NASCAR was witnessing Kyle Busch and Martin Truex Jr. win the championship trophies. Outside the racetrack world, Neha immerses herself in the literary world, exploring both fiction and non-fiction.

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