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“Kobe Bryant was unhappy with Nike, wanted to start Mamba brand”: Lakers legend wanted to create brand to rival Michael Jordan’s Air Jordan

Amulya Shekhar
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"Kobe Bryant was unhappy with Nike, wanted to start Mamba brand": Lakers legend wanted to create brand to rival Michael Jordan’s Air Jordan

Kobe Bryant was reportedly unhappy with Nike and wanted to start a player-owned shoe company under the Mamba label.

Iranian-American venture capitalist Shervin Pishevar has brought some explosive news to light. According to him, Kobe Bryant was planning to change the sports shoe industry with a new approach:

“I met with Kobe Bryant in late December 2019. Kobe wasn’t happy with Nike and was going to leave it in 2020. Kobe was going to start Mamba, a shoe company owned by players. He passed away weeks later. What he was about to do in business was going to eclipse his sports career.”

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Shervin Pishevar details the plan Kobe Bryant was contemplating

In the Twitter thread, the 46-year-old Shervin revealed some prospective designs for a Mamba shoe brand.

Shervin also answered why Kobe distrusted Nike and wanted to establish his own brand:

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If the great Kobe had been alive today, he could have established a change in sneaker culture forever. Being a former player himself, it is almost a given that he’d empower players to create their own designs. This would have set him up against Michael Jordan’s Air Jordan brand straightaway.

Shervin also recounts how Kobe was in full bloom and utilizing his talents to the utmost:

“It’s about the 1 year anniversary of when I met him for over 2 hours. It a made me reflect on the greatness that he exuded that day. After, he came out to my car to give me the volumes of a children’s book he wrote. He was in full bloom of the full realization of his talents.”

About the author

Amulya Shekhar

Amulya Shekhar

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Amulya Shekhar is a sports junkie who thrives on the thrills and frills of live sports action across basketball, football (the American variant works too), parkour, adventure sports. He believes sports connect us to our best selves, and he hopes to help people experience sports more holistically.

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