Rafael Nadal and his marketability has never been in question, which is his latest sponsor, Infosys is already making the most of. Infosys, which is an Indian multinational tech giant, considers the United States as one of its biggest markets. Being listed on the New York Stock Exchange (NYSE) on Wall Street, it has enriched its presence not far away at the iconic Times Square.
The US Open 2023 has begun in full swing but the one player who is being dearly missed this year is surely Rafael Nadal. Nadal is a 4-time champion in New York City, winning the Grand Slam in 2010, 2013, 2017 and 2019. The Spaniard has endeared himself to NYC crowds with his magnificent tennis, style as well as personality.
Infosys recreates new Nadal avatar, NYC wants to see legend back in 2024
Rafael Nadal took to his Instagram account on Wednesday, opening up about how Infosys has made it possible for fans to see him virtually in New York City even as he badly misses playing at the US Open. In the 48-second video, Nadal is seen in different kits, producing some of his most iconic shots and gestures on court.
Naturally, the idea of this unique, live advertisement is to make fans not just in NYC but around the world miss Nadal more as Infosys has a towering presence on one of the most visited and known locations in the world.
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Rafael Nadal net worth: Superstar becomes larger than tennis and life
According to Forbes, Rafael Nadal managed to earn $15.5 million despite missing out on the majority of the 2023 season as 95% of those earnings came off the court. That has made him the fifth richest tennis player in the world in 2023. Although the 22-time Grand Slam champion may still be far away from reaching Roger Federer’s popularity and riches, he continues to be a marketer’s dream.
It seems that Rafael Nadal is using his break to get ready for life post retirement. Apart from this historic deal with Infosys, he is also the global brand ambassador for American fast food giant, Subway alongside Steph Curry. The Spanish legend continues to endorse his long-time partners such as Kia Motors, Richard Mille, Nike, Babolat, Santander, Emperio Armani, Tommy Hilfiger and Telefonica. Although Nadal is largely a private person off the court, he has been to earn more than $500 million with ease over the years.
Rafael Nadal is also expected to benefit from a hospitality partnership with Melia Hotels International to open a new chain of hotels in Spain and other overseas locations. He has added these hotels to an impressive real estate portfolio which includes multiple commercial and residential properties in Spain, some of which already have restaurants who have agreed to lease deals.
The Rafael Nadal net worth figure for 2023 is estimated to be between $220-250 million as per Spanish publications, Marca and El Mundo. The literally ‘million dollar’ question now remains – Will Rafael Nadal become the second tennis billionaire ever? Time will tell.
