Former Indian captain MS Dhoni bid adieu to International Cricket in 2020, but he is still one of the biggest names in the industry. He is still playing in Indian Premier League and captaining Chennai Super Kings in the ongoing 16th season of the tournament.
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The craze of Dhoni can be adjudged by the fact that Jio Cinema’s viewership peaked the most during the wicket-keeper’s batting. Dhoni has not played many deliveries this season, but he has given the crowd enough entertainment with his big sixes. Around 2.4 crore people were watching him bat against Lucknow Super Giants.
Dhoni’s craze in the world of business hasn’t gone down till date. Despite retiring from the international arena, the brands continue to be after him for endorsements because of his huge fan base.
MS Dhoni Brand Endorsements List
Dhoni recently became the brand ambassador of Viacom 18 ahead of IPL 2023. Viacom 18 is the official digital streaming partner of the IPL this season. After signing the deal, Dhoni said that digital platforms are the future and they allow the users to watch the game anywhere according to their comfort.
“I truly believe that watching sports is best enjoyed when you can catch your favorite action on-the-go or from the comfort of your own home but with interactivity, choice and personalization, something that only a digital platform can offer,” Dhoni had said during an event.
Going the Mahi way 🤩
It’s official – MS Dhoni is now an official brand ambassador for #JioCinema 🎉🎬 pic.twitter.com/mjjaLC6Q9N— JioCinema (@JioCinema) March 10, 2023
Apart from Viacom 18, Dhoni is the brand ambassador of big giants like Spartan Sports, Reebok, Boost, Amity University, Gulf Oil, McDowell’s Soda, Big Bazaar, Exide Batteries, TVS Motors, Sony Bravia, Lays Wafers, Lafarge Customer Service, etc.
Talking about the brand endorsement list of Dhoni, it goes very long. Oreo, Orient, Sonata, India Cements, Dream11, Lava, Spartan Sports, Gulf Oil India, Reebok, Cello, Siyarams, Sound Logic, Indigo Paints, Exide, Unacademy, Winzo, WardWiz, Mastercard India, Sumadhura, Snickers India, Netmeds.com, Revital H, etc are some of the big names that Dhoni endorses in 2023.
MS Dhoni Brand Endorsement Fees
Dhoni’s net worth is around INR 1030 crores as per Times of India. The endorsement fees play a big part in his revenue as well. According to a report in The Economic Times, Dhoni used to charge anywhere between INR 9-12 crore per deal when he was actively playing for India.
However, according to the latest reports, the veteran charges around INR 4-6 crores nowadays. Dhoni has 41.7 million followers on Instagram but he is not active across social media platforms.
