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Max Verstappen Signs a Personal Sponsorship Deal With a $31.7 Billion Gaming Brand

Samriddhi Jaiswal
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Max Verstappen Signs a Personal Sponsorship Deal With a $31.7 Billion Gaming Brand

Max Verstappen has joined hands with the video gaming giants EA Sports for the 2023 season. Verstappen himself is an ardent gamer and is often seen participating in multiple virtual racing series.

The brand new deal allows EA sports to place its logo on the chin of the helmet of the newly-crowned 2-time F1 world champion. Furthermore, the Dutchman will collaborate with the company to create content across the EA Sports portfolio.

Currently, the California-based company is behind the development of Formula 1 video games. Given the reputation of the Red Bull ace, EA sports hopes to bring more fans together through the love of gaming.

Also Read: 7x Champion Lewis Hamilton Ranks Sebastian Vettel as a Bigger Challenge Than Nico Rosberg

Max Verstappen owns his own esports outfit

The Dutchman usually participates in multiple virtual endurance racing series and even has his own esports outfit known as Team Redline.

Recently, Verstappen participated in the virtual Le Mans series although it did not end well for the champion.

Halfway through the race, Verstappen had to retire from the race following technical problems in the game. The 25-year-old was infuriated at the incompetency of the event organisers in not being able to control their own game.

He even said that he would uninstall the game from his PC and if he had gone to a casino in Vegas he would have had more chances of winning.

Third consecutive championship title

Verstappen has clinched two consecutive titles in the F1 and going forward he hopes to continue doing so. Along with the Dutchman’s second title, Red Bull also won the constructors championship for the first time after the 2013 season.

Heading into the new season, it is expected that the team will be able to build on its victories although they do have a hurdle in the way.

Last season, the Milton-Keynes-based team was fined $7 Million in penalty and a significant reduction in the wind tunnel after it was revealed that the team had breached the 2021 cost cap.

The effects of these penalties have already begun to impact the development of the 2023 car claimed the team boss Christian Horner.

Nevertheless, there is a good chance that Verstappen will capitalise on whatever he is provided with and make the most out of it with a third consecutive title.

Also Read: 7x World Champion Lewis Hamilton Opened Toto Wolff’s Eyes About Diversity in F1

About the author

Samriddhi Jaiswal

Samriddhi Jaiswal

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Samriddhi Jaiswal is an F1 editor and writer at The SportsRush. She started her career as a business journalist but soon found her calling in lights out here we go! Samriddhi has been a Ferrari fan even when her interaction with F1 was occasional. Her first real experience with the thrilling sport came when Charles Leclerc clinched his iconic victory in Spa and Monza and painted the track red. Now, a Tifosi, Samriddhi is a hardcore fan of the prancing horse and can relate to the chaos within the Italian camp and also admires Ayrton Senna and Michael Schumacher. Off the track, she finds her home in books and musical instruments.

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