Ferrari to run a new livery for Japanese GP
Ferrari have had a tough last 2 months, as despite being the fastest car on track, they haven’t been able to seal the constructor’s championship, thanks to strategy errors and on-track errors from their drivers.
Now, since the Singapore GP, Ferrari have lost out on its advantage, with AMuS suggesting that the second sensor attached to monitor fuel usage could have forced Ferrari to compromise on their pace advantage.
Amidst all the chaos that surrounds the team, especially with recent reports regarding Arrivabene leaving and internal politics governing the team, Ferrari are going to introduce a new livery from the Japanese grand prix.
Philip Morris International, the title sponsor of Ferrari haven’t been very extravagant with their branding up until now, but want a larger presence going into the final 5 races of the season.
Keep your eyes peeled tomorrow. Ferrari will be running a new livery from this weekend’s Japanese GP. https://t.co/DciKfdZdjF
— Jon Noble (@NobleF1) October 3, 2018
Thus, Ferrari will be introducing a new livery for the final 5 races, with the branding taking place on engine cover, bargeboards and rear wing.
However, no Phillip Morris products will be promoted on the livery.
Ferrari to launch new livery at Suzuka? Bet it will just be red but with… pic.twitter.com/rMAMnHSIyd
— Grand Prix Diary (@GrandPrixDiary) October 3, 2018
With a change in colours, Phillip Morris is looking to transform its business activities, according to reports in Motorsport.com.
Phillip Morris is actually working towards making smoke free technologies in an attempt to shift away from its tobacco products.
Breaking Biscuits: #Ferrari are to run a new livery for the #JapaneseGP. We didn’t want to give too much away, but here is a mock-up of the new kit reveal. 🍪 #F1 #Ferrari #Recognition pic.twitter.com/YGmeNRY2JX
— Jammy Dodgers 🍪 (@JammyDodgersF1) October 3, 2018
The new livery will not provide any kind of pace or performance development for Ferrari and is only a sponsorship gimmick.
Ferrari are in desperate need of an upgrade that can help them challenge Mercedes in Japan, else at least the driver’s championship could be sealed in Suzuka.
Vettel will be hoping for a win and a Hamilton disaster this weekend, as only a DNF in Japan could help Vettel get back in the race.
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