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How Much is Dale Earnhardt Jr. Really Involved in JRM’s Cup Series Debut? Long-Time Aide Greg Ives Has the Answer

Neha Dwivedi
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NASCAR Xfinity Series driver Dale Earnhardt Jr. (88) during driver introductions at Bristol Motor Speedway.

JR Motorsports, co-owned by Dale Earnhardt Jr., is ready to make its much-anticipated debut in the NASCAR Cup Series, thanks to help from artist Chris Stapleton and sponsor Traveller Whiskey. The team will field the #40 Chevrolet at Daytona, with Justin Allgaier taking the wheel and Greg Ives steering the ship as crew chief. Given that this is their first-ever Cup Series start, how involved is Dale Jr. in the team?

Ives shed light on Earnhardt Jr.’s engagement in the venture, noting his proactive involvement from the outset. He observed that Dale Jr. has been thoroughly hands-on.

“Over the past couple of weeks he’s been over at the shop and checking out the car and looking at the details and asking the right questions, going through the process and being part of the pressure to try and go out there and make the Daytona 500,” he said.

Ives further elaborated on the dynamic within the team, talking about the collaborative spirit that permeates their preparations for the preceding Speedweek. He also detailed a few team meetings with the road crew and the mechanics working on the car. According to him, the whole team is as involved as ever, allowing Ives to provide direction in performance terms.

Greg stated that his approach isn’t about individuality but about encouraging a team-oriented strategy at JR Motorsports to collectively achieve the goal of qualifying for the Daytona 500. Besides that, reflecting on his reunion with Dale Jr., he shared, “It’s been a lot of fun to reconnect back with Dale a little bit.”

The economic landscape of NASCAR charters had been a hurdle in the past for Dale Jr., with costs soaring as evidenced by Spire Motorsports’ acquisition of a Cup charter for around $40 million and Stewart-Haas Racing parting with theirs for $20-$30 million. However, with JR Motorsports securing a charter backed by strong sponsorship support, it’s a dream come true for Dale Jr.

Ives discusses the pressure building up ahead of the team’s Cup Series debut

Reflecting on the magnitude of their debut and what that means for JR Motorsports and its owners, Ives acknowledged the intense scrutiny the team faces. He noted that given it’s Dale and Kelley Earnhardt’s (Dale Jr.’s sister) first entry into the Cup Series, the spotlight is inevitably on the team, raising expectations about their performance capabilities.

Ives debunked any misconceptions about instant success, emphasizing the effort required to excel in NASCAR’s top tier. According to him, there’s a common misperception that speed alone suffices for entry into the famed race.

He further stressed the importance of fielding a car that can compete with the remaining competitors in a field stacked with heavyweights such as Joe Gibbs Racing and Hendrick Motorsports. He emphasized that the goal is not just to participate but to be a tough contender.

Ives also remarked that the team is working to deliver a car with quality similar to the other Next Gen Cup cars capable of finishing in the top 10. With the 67th Daytona 500 fast approaching, February 16 will be the day the outcome of their efforts is reflected on track as the green flag waves at the tri-oval.

Post Edited By:Rahul Ahluwalia

About the author

Neha Dwivedi

Neha Dwivedi

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Neha Dwivedi is an experienced NASCAR Journalist at The SportsRush, having penned over 2200 articles on the sport to date. She was a seasoned writer long before she got into the world of NASCAR. Although she loves to see Martin Truex Jr. and Kyle Busch win the races, she equally supports the emerging talents in the CARS Late Model and ARCA Menards Series.. For her work in NASCAR she has earned accolades from journalists like Susan Wade of The Athletic, as well as NASCAR drivers including Thad Moffit and Corey Lajoie. Her favorite moment from NASCAR was witnessing Kyle Busch and Martin Truex Jr. win the championship trophies. Outside the racetrack world, Neha immerses herself in the literary world, exploring both fiction and non-fiction.

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