Chris Paul, a Jordan Brand athlete for 15 years now, incorporates a popular idea from Michael Jordan – not wearing the same game shoes twice.
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CP3 is one of the signature Jordan Brand athletes who’ve lasted for a long time in the league. He follows the likes of Ray Allen and Carmelo Anthony in doing so – these are 2 of his contemporaries as well as predecessors in a sense.
Paul was offered a 4-year, $2.4 million deal by the brand in his first season in the league. Given the rapid advances he made by his 3rd season, he was offered a signature shoe line that year. CP3 jumped on this opportunity with both feet, and he’s been reaping the dividends ever since.
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Chris Paul’s Player Edition shoes have been a thing of beauty over the years. The Point God is on a similar path to Kobe Bryant in that he makes shoes that ballers love to rock.
Chris Paul reveals a habit he copped from Michael Jordan
CP3 says that like Michael Jordan, he never wears the same shoes to an NBA game twice. In his mind, his shoes need to be perfect for game use from the moment he takes them out of the box. He tries to put in the same philosophy into the design of his shoes:
“I remember my 3s and 4s when we first introduced podulon. My original designer, Jason Mayden, we used to meet and talk about the shoes so often, all day everyday and one of the biggest things in the shoes is, which I learned from MJ and I started doing it.”
“MJ said he never wore a pair of shoes twice in a game. So for me as a kid, I always hear people say ‘I gotta break these in, I gotta break these in.'”
My shoes last night were designed by @sgt_lock, from Japan. He won a nationwide design contest by @NIKEiD_JP. #CP3iD pic.twitter.com/unusRhzliW
— Chris Paul (@CP3) April 2, 2015
“So what we tried to do in designing my shoe is that we wanted to make them so you can wear them fresh out the box. We wanted that comfortability fresh out the box because every game I wear new pair of shoes.”