Bill Belichick’s 24-year-old girlfriend, Jordon Hudson, has been making quite a few headlines since going public with her relationship with the legendary NFL coach. Hudson announced her bid to compete for Miss Maine USA recently and even took a playful jab at the Falcons on 3-28 Day. Now, she’s back in the spotlight for a reason college football fans never saw coming.
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The former cheerleader-turned lifestyle influencer was seen alongside Belichick at UNC’s Spring Practice. While players ran drills and coaches barked orders, Hudson became the center of attention thanks to her outfit and the way she carried herself.
Dressed in a Carolina blue and dark blue coat over a white top, blue skirt, and towering white boots that looked more suited for a runway than a football field, Hudson strolled the sidelines like she owned the place. It also looked like Hudson was chatting with staff and even casually advising Belichick. Advice about what, you may wonder. So did the fans.
Whether it was about defensive schemes or which moisturizer works best on turf days is still up for debate. However, the overall image Hudson portrayed with her appearance (in the middle of a football practice, no less) was too much of a bait for internet users to pass.
For most fans, the outfit that Belichick’s girlfriend wore didn’t suit the occasion. “What tf is she wearing?” wrote a fan. “Those heels on the field [crying out loud emoji],” penned another.
Meanwhile, some others, with a more positive outlook, didn’t see much of an issue with Hudson’s choice of clothing. Nor did they agree with those trolling the head coach for not advising his girlfriend about etiquette on the playing field.
How has this crazy video of Bill Belichick’s girlfriend at UNC spring practice not yet gone viral?!
In this history of famous men who were P-whipped, no one has ever been more whipped than Bill Belichick!
♂️♂️ pic.twitter.com/aj7lCXzuRx— John Ziegler (@Zigmanfreud) April 13, 2025
“Leave the man alone. If that’s who he wants to be with in his older years, then let him enjoy his time. Each to their own,” argued a fan. “Is the media prioritizing sensationalism over substance in this story about Belichick?” added another.
The million dollar question was – What was Hudson doing out there and why was she there after all? Since it did not look like she was there just as a pretty face who was cheering for her boyfriend.
While Hudson’s outfit made her the butt of many jokes in the college football world, it was later revealed that the viral video was actually about her ensuring that her microphone was working.
As per NBC Sports, she has taken up work as either an assistant producer or executive producer or a production co-ordinator for a special documentary. The docuseries was supposed to be a part of the NFL’s off-season programming, but it got shelved allegedly because of Belichick’s negative comments on pro football not going down well with some NFL owners.
“Beyond the specific bridges Belichick has obliterated and the more general attacks on pro football as spearheaded by his consigliere, Mike Lombardi, Belichick is inching toward persona non grata territory as far as some NFL owners are concerned,” Mike Florio said in March 2025.
However, another company has decided to produce and distribute it. More details are set to be revealed soon officially. But one thing is for sure – Hudson is set to be an integral part of the UNC program, with the documentary likely to cover college football.
So what appeared as Hudson casually advising her boyfriend about something was actually her doing work related to it as he would feature extensively in the documentary.
As for her fashion, her vibrant aesthetic is a welcome contrast to Belichick’s decades-long love affair with his grey hoodie.
Hudson has been rebranding the veteran eight-time Super Bowl winner by bringing Gen Z energy into a largely serious, almost fun-starved world of Belichick. For now, he’s smiling, going viral, and letting his girlfriend walk the field like she’s the assistant head coach.
Some might argue that it’s not Belichick who has changed. Rather, his post-Patriots era might be less about “do your job” and more about letting Hudson do her own thing.
And that’s fair, too, for what’s more beautiful than seeing a couple enjoy their lives to the fullest?
