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“WWE Evolution was the lowest-rated PPV ever in WWE” – WWE told Mickie James women’s wrestling doesn’t make money

Archie Blade
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WWE told Mickie James women's wrestling doesn't make money before realeasing her

WWE told Mickie James women’s wrestling doesn’t make money before realeasing her earlier this month as part of their cost cutting strategy.

WWE makes a lot of hulabaloo when it comes to their women’s division and all the firsts they’ve achieved with them in the last few months. However, when Mickie James came knocking their doors with suggestions to make the division better, she was told not to fight so hard for it because the WWE were never going to go through it.

Also read: Bret Hart says Triple H sabotaged former WWE Superstar’s career

During her appearance on GAW TV the veteran wrestler revealed that she had pitched for an all female brand, among several other suggestions. However, she was bluntly told not to pursue the idea too hard because Women’s wrestling did not make them money and that Evolution was their lowest rated PPV ever!

WWE told Mickie James women’s wrestling doesn’t make money

“Anything I’ve pitched, they weren’t into it. I wanted to find a balance in between. There was this moment where I said, ‘What if we do an all-female brand?’ If I could help lead up that and have an awesome team of women….we have the talent, tools, and facilities. It would really help all the girls who are not getting television time.

“This one person says to me, ‘They’re never going to do it. Ever. Women’s wrestling doesn’t make money. WWE Evolution was the lowest-rated PPV ever in WWE. I get what you’re trying to do, but I don’t understand why you’re fighting so hard for it. You should play the cards you’re dealt and see if there’s a way to incorporate that within a show rather than fight for it to be its own show.’

“I just realized that every decision they do, a lot of it is business and how it falls in line with business. I’m just disappointed as a whole with being made to feel old with Depends and a walker and the whole ageism thing. I think we missed out on a lot of moments.”

“Why is it different for women or for me?”

During the conversation James also revealed that Vince McMahon had always been respectful to her. However, the person responsible for the thrash bad incident was still with the WWE.

“I felt because I was asking for this one thing, it was going to come with a price. I’m not saying that’s from Vince because he’s always been respectful to me. He called me on the phone to apologize for this incident and to let me know that this isn’t what he thought of me. I tagged Vince because he needs to know. There’s a lot of stuff that happens under his nose that he is oblivious to because he’s running a multi-billion dollar company.

“The small-minded mentality sometimes leads to thoughtless behavior. Especially for me, to constantly be presented as old, when I’m 41 years old and every single male champion has always been my same age or older and has been glorified for those reasons. As they should be, they’re amazing. Why is it different for women or for me? Ageism is a real thing and it’s bulls***.”

“The fans were way more offended than I was.The person who is responsible for me feeling like s*** and trying to devalue me or sabotage me or make me feel less than is still very much employed.”


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About the author

Archie Blade

Archie Blade

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Archie is a WWE and UFC Editor/Author at the SportsRush. Like most combat sports enthusiasts, his passion for watching people fight began with WWE when he witnessed a young Brock Lesnar massacre Hulk Hogan back in 2002. This very passion soon branched out to boxing and mixed martial arts. Over the years he fell in love with the theatrics that preceded the bell and the poetic carnage that followed after. Each bruise a story to tell, each wound a song of struggle, his greatest desire is to be there to witness it all. His favorite wrestler is Shawn Michaels and he believes that GSP is the greatest to ever step foot inside the octagon. Apart from wrestling, he is also fond of poetry and music.

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