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Former Red Bull driver gives important media advice to Christian Horner and Helmut Marko

Somin Bhattacharjee
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Former Red Bull driver gives important media advice to Christian Horner and Helmut Marko

Red Bull is currently the most dominant team in F1. They spent the majority of the turbo-hybrid era in the shadows of Mercedes but finally stepped up in 2021. They rose up to Mercedes and Lewis Hamilton’s challenge, with Max Verstappen winning the drivers’ championship.

2021 was a close battle between Red Bull and Mercedes, but 2022 was a different story altogether. Last season, Red Bull absolutely dominated, with the Milton-Keynes-based outfit winning 16 races, 14 of which went Verstappen’s way. With dominance, however, they drew in a lot of criticism too.

Midway into the 2022 campaign, it was revealed that Red Bull had spent more than the budget cap. This led to a lot of backlash, with some media outlets even claiming that the Austrian team ‘cheated’ their way to the Championship wins. Red Bull adamantly defended their position, stating that they mistakenly overspent on catering in 2021.

Also read: “Not a silly driver”: Pierre Gasly speaks on race ban risk in 2023 as only two points awaits him to miss race for Alpine

Former Red Bull driver explains why Christian Horner will feel sensitive

David Coulthard drove for Red Bull from 2005 to 2008 and is still closely associated with them. He appears in several promotional videos and events for the outfit and is in touch with the management. In a recent interview, the Briton had a few words of advice for his former employers.

Coulthard feels that the media is getting to Horner’s head. He took examples of Mercedes and Ferrari to describe teams who are always under a huge amount of pressure. He urges him and Marko to use them as a benchmark and learn how to deal with harsh critics.

“Obviously Red Bull and Christian are going to be sensitive to any criticism of what they do because it’s personal,” Coulthard said to Mirror Sport.

“I can only imagine how much stick Ferrari get in Italy every single day, for example. I suspect McLaren are sensitive to some criticism, and Mercedes had some criticism during their dominant era as well. You’ve just got to accept it. When it comes to the media, they all have the right to interpret the scenario and events based on their particular vantage point.”

Heading into the 2023 season, Red Bull are favorites to challenge for the Title once again. In fact, a huge chunk fans expect them to defend both Titles.

Also read: “I told him, I think that you got this a bit early”: Mark Webber wasn’t convinced with Sebastian Vettel deciding to retire

About the author

Somin Bhattacharjee

Somin Bhattacharjee

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Formula 1 Editor Somin Bhattacharjee fell for the sport as well as Fernando Alonso on the same day — during the Spaniard’s thrilling victory at the German GP in 2010. Over the years, the passion magnified manyfold, and metamorphosed into a writing career in 2021. Though holding a bachelor's degree in marketing, Somin discovered his true calling in writing. He has penned over 2,700 articles for TheSportsRush, presenting a diverse range — news reports, opinions, and exclusives. A true Tiffosi, Somin never gives up on a chance to defend the Ferrari boys as a fan. As a sports writer though, he remains objective to the core and relishes opportunities to follow and engage in dissecting the action during races. That’s where the real thrill lies for him. Beyond the racetrack, Somin plays different sports including soccer. He enjoys exploring other sporting events and proudly supports Spanish soccer club Real Madrid.

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