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Former Red Bull driver gives important media advice to Christian Horner and Helmut Marko

Somin Bhattacharjee
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Former Red Bull driver gives important media advice to Christian Horner and Helmut Marko

Red Bull is currently the most dominant team in F1. They spent the majority of the turbo-hybrid era in the shadows of Mercedes but finally stepped up in 2021. They rose up to Mercedes and Lewis Hamilton’s challenge, with Max Verstappen winning the drivers’ championship.

2021 was a close battle between Red Bull and Mercedes, but 2022 was a different story altogether. Last season, Red Bull absolutely dominated, with the Milton-Keynes-based outfit winning 16 races, 14 of which went Verstappen’s way. With dominance, however, they drew in a lot of criticism too.

Midway into the 2022 campaign, it was revealed that Red Bull had spent more than the budget cap. This led to a lot of backlash, with some media outlets even claiming that the Austrian team ‘cheated’ their way to the Championship wins. Red Bull adamantly defended their position, stating that they mistakenly overspent on catering in 2021.

Also read: “Not a silly driver”: Pierre Gasly speaks on race ban risk in 2023 as only two points awaits him to miss race for Alpine

Former Red Bull driver explains why Christian Horner will feel sensitive

David Coulthard drove for Red Bull from 2005 to 2008 and is still closely associated with them. He appears in several promotional videos and events for the outfit and is in touch with the management. In a recent interview, the Briton had a few words of advice for his former employers.

Coulthard feels that the media is getting to Horner’s head. He took examples of Mercedes and Ferrari to describe teams who are always under a huge amount of pressure. He urges him and Marko to use them as a benchmark and learn how to deal with harsh critics.

“Obviously Red Bull and Christian are going to be sensitive to any criticism of what they do because it’s personal,” Coulthard said to Mirror Sport.

“I can only imagine how much stick Ferrari get in Italy every single day, for example. I suspect McLaren are sensitive to some criticism, and Mercedes had some criticism during their dominant era as well. You’ve just got to accept it. When it comes to the media, they all have the right to interpret the scenario and events based on their particular vantage point.”

Heading into the 2023 season, Red Bull are favorites to challenge for the Title once again. In fact, a huge chunk fans expect them to defend both Titles.

Also read: “I told him, I think that you got this a bit early”: Mark Webber wasn’t convinced with Sebastian Vettel deciding to retire

About the author

Somin Bhattacharjee

Somin Bhattacharjee

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Basketball Editor Somin Bhattacharjee first discovered the game during the 2014 FIBA World Cup. Not long after, he turned to the NBA and found himself drawn to the Golden State Warriors — right at the start of Stephen Curry’s rise. Over time, the admiration turned into full-blown support for the team, one that continues even as the Curry era approaches its twilight. A true hoophead, Somin also follows EuroLeague basketball closely and enjoys exploring the game beyond the NBA. Though holding a bachelor's degree in marketing, Somin discovered his true calling in writing. Since 2021, he has penned over 3,000 articles for TheSportsRush, covering everything from breaking news to sharp opinion pieces and detailed exclusives. He thrives on writing about in-game moments and the reactions that make basketball a uniquely emotional sport. Beyond basketball, Somin plays different sports including soccer and remains a passionate fan of Spanish football giants Real Madrid

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