NBA superstar LeBron James recently inaugurated Nike’s newest ‘LeBron James Innovation Center’ building, reflects back on the star’s legacy
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As a high-school athlete, LBJ showed tremendous potential, and was often called the next ‘Michael Jordan’. He was drafted as the first pick in the 2003 NBA Draft. Fast forward 18 years, LeBron is a 4x NBA Champion, a 4x NBA MVP, 4x Finals MVP, and a 17x All-Star. James has shown us a true underdog story, and how he went from rags to riches.
Back in 2003, there was one more party that bet on LBJ. Nike signed a $90 million deal with a rookie LeBron, the largest rookie deal to date. Throughout his career, LBJ has made great money for Nike through sales. The King landed a lifetime deal with them back in 2016. Nike continues to value their partnership and recently showed the same by inaugrating the ‘LeBron James Innovation Center’.
Kevin Durant, Russell Westbrook, and other stars congratulate LeBron James
LeBron and his story serve as inspiration for countless people across the world. It shows how hard work and dedication can result in you changing your fortune. His iconic deal with Nike has now materialized into a forever memento, in form of the new Innovation Center.
2003: 18-year-old @KingJames signs a $90M deal with Nike, still the largest rookie deal ever.
2021: Nike opens a 750,000-square-foot “LeBron James Innovation Center” at their global headquarters, including an NBA-size court, a soccer field, a track, and more.
Legendary 🙏 pic.twitter.com/kGGkTAAAry
— Joe Pompliano (@JoePompliano) October 4, 2021
James took it to his Instagram to showcase the new building and all the amenities. It is a big moment for any athlete, and it was no different for the King.
View this post on Instagram
Superstars like Kevin Durant, Russell Westbrook, Bradley Beal, and more were there to congratulate the King.
It is always a wonderful sight to see other stars support and promote each other.