Stephen Curry Once Used Dwayne Johnson’s TV Show to Advertise His $2.4 Million Startup!

Stephen Curry is undoubtedly the greatest shooter of all time. The Golden State Warriors protagonist has eclipsed all the former greats who have preceded him, to etch himself as the greatest shooter in the league’s history.

The American has accumulated four NBA championships, two NBA MVP’s eight NBA ‘All-Star’ selections, amongst numerous other accolades. This a stellar resume for someone who was considered a liability early on in his career.

Yet, the marksman has made the headlines over the past 5+ years for his philanthropic work. The point guard has been an influential figure within the US for his kind deeds towards the troubled sectors of the country.

In addition, the 34-year-old has a portfolio of endorsements and businesses that have been successful. In fact, his digital media company, Slyce, has been a large success since its inception in 2015.

The media company was launched as a platform with the purpose of enabling athletes to direct their way through social media traffic, whilst increasing engagement with their loyal patronage.

Curry even wittily managed to promote his company through a cameo in the popular TV Series: Ballers!

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Stephen Curry promoted Slyce through Ballers!

In 2017, Steph Curry appeared in Hollywood celebrity, Dwayne Johnson’s critically acclaimed TV series, Ballers. The four-time NBA champion can be seen marketing his startup company, in a cameo appearance.

Slyce co-founder and Curry’s former teammate in college, Bryant Barr mentioned that his company pivoted in 2016, thanks to Curry’s efforts. Barr has said that the company turned its attention to marketing automation around brand ambassador partnerships.

In the season premiere, Curry was awarded a cameo. In his cameo, can be seen speaking to Johnson over the phone. The Chef can be seen walking through the airport in the scene headed at an Under Armour jet with his wife.

In the shot, Steph Curry can be seen sporting a Slyce T-Shirt throughout the scene. He even gives them a verbal shoutout to his company. In the scene, Curry can be seen talking to Spencer Strasmore, a financial manager for athletes played by Johnson

Curry’s line states:

“We’ll be in Miami for the night, we should get together and do something. We could even talk some business, too, you know my Slyce digital media company.”

This is a good maneuver to garner additional attention for your company. Slyce has accumulated a total of $2.4 in seed funding.

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Stephen Curry’s business holdings!

Stephen Curry is a master of his craft, within the realms of the game of basketball. However, since his rise to stardom, the 34-year-old has transcended that mastery into the business world as well.

The former NBA MVP is an owner or an investor in several companies. The most notable is SnapTravel, an online travel booking site. Tonal, is an at-home smart fitness machine. A beverage company called Oxigen. TSM, an e-sports organization.

And the cream of the crop, Unanimous media. The company’s purpose is said to be:

“Develop and produce film and television projects with a focus on family, faith, and sports themes.”

An incredibly diverse portfolio to maximize his input. A smart move by Stephen Curry.

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