During the build-up to Super Bowl LX, it seemed as if all anyone could talk about when it came to the New England Patriots was their former quarterback, Tom Brady. The fact that he unfollowed them on social media added oil to the fire.
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At first, it seemed that Brady was distancing himself from just the Patriots organization. But fans soon discovered that he had gone beyond that, and unfollowed the team’s head coach, Mike Vrabel, and their sophomore sensation quarterback, Drake Maye.
Brady did his best to put aside the issue by posting a supportive message for the Patriots’ owner, Robert Kraft. However, the damage had already been seemingly done, given how New England’s fan base has been showcasing all of the signs that come with abandonment issues.
Brady has since re-followed the franchise’s Instagram page. However, that effort will likely be to no avail, as he has to do the same for anyone else involved with the organization.
Tom Brady Continues to Unfollow Drake Maye on Instagram After Patriots’ Controversy pic.twitter.com/ye6PZ1ozgJ
— NFL News and Updates (@NSportsrus8926) February 14, 2026
A quick search of Brady’s ‘following’ list shows that he is still not following Vrabel, Maye, and even the team’s offensive coordinator, Josh McDaniels. Then again, it is worth pointing out that the same is also true for the quarterback of the Seattle Seahawks, Sam Darnold.
Brady had past ties to both of the teams in this year’s Super Bowl. Also, this was just his second time being in the booth for the biggest game of the year. That had led some to speculate that he was simply aiming to maintain a professional distance as a broadcaster.
Although Brady’s post in support of Kraft, which encouraged the owner to win a seventh ring so they could “match,” tends to undermine that idea of professionalism. In any case, it turned out that Brady’s support would have mattered much in the end.
The Seahawks effectively dominated the Patriots from start to finish, with the league’s number-one scoring defense shutting New England out for a full three quarters. Seattle only conceded points once the game was well out of the reach of New England.
Whether it was the doing of his PR team or simply a miscalculation on his part, it’s pretty clear that Brady was unaware that a simple tap of the unfollow button would turn into a hot-button topic for his former fan base.







