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Novak Djokovic Proudly Shows Off $28,280 Hublot Watch in Cincinnati Open 2023 Win

Dhruv Rupani
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Djokovic wears $28280 worth Hublot watch in Cincinnati

Novak Djokovic won his 39th Masters 1000 title on Sunday, defeating World No.1 Carlos Alcaraz in a 3-set thriller in Cincinnati. The Serbian superstar has always attracted attention not just for his tennis, but often mixed reactions towards what he wears on the court. On this instance, his watch stood out while he lifted the trophy, gave his winning speech and posed for photographs with Alcaraz.

It is well known that Novak Djokovic is sponsored by Hublot, the prominent Swiss luxury watch maker. In 2023, the World No.2 opted to go for a blue-coloured watch at the Australian Open and the clay swing season, including the French Open. While at the Wimbledon Championships, he went for a different, green-coloured one. In Cincinnati, he stunned many by going for a new, yellow one.

Djokovic to complete 2 years of Hublot partnership

Until mid-2021, Novak Djokovic was one big name in tennis who surprisingly never stepped onto a tennis court and played wearing a watch. However, he changed his stance beginning with the US Open 2021, signing a multi-year, multi-million deal with Hublot, joining the likes of Pele, Usain Bolt and Kylian Mbappe. His first watch, the Hublot Big Bang Meca-10 Ceramic, today costs approximately $22,000.

However, he has gone a step further at Cincinnati to wear the Hublot Big Bang Unico Yellow Magic, which was also actually released in 2021. It is backed by the Unico HUB1280 manufacture movement and held with a 42 mm ceramic case. Interestingly, its numericals are in Arabic while the rest of the features are also in shining yellow. It has a power reserve of upto 3 days while even its straps are in yellow.

Like his previous Hublot watches, Novak Djokovic has worn this too for high performance apart from just showing off an accessory. The Hublot Big Bang Unico Yellow Magic is worth $28,280 currently. It boasts of a sapphire crystal as well, which is extremely auspicious in many cultures. When it was launched, Hublot said that it is a limited edition watch as only 250 pieces were available worldwide.

It is likely that at the upcoming US Open 2023 Championships, Novak Djokovic will wear the same watch since it is matching with his uber-blue outfit that Lacoste has made for him to wear in the North American swing. On the other hand, the Hublot Big Bang Unico Yellow Magic might still be available in select outlets across the globe as well as the resale market, which is sure to get a boost after Novak Djokovic winning the Cincinnati Masters with millions of fans getting to see the watch.

Novak Djokovic net worth and prize money earnings

Novak Djokovic is one of richest tennis players of all-time, who loves living a luxurious life, with his residence being in Monte Carlo. The Novak Djokovic net worth figure has shot up by $1.02 million following his Cincinnati win, as he became the only player to become a millionaire for the second time in the tournament’s history. It stands approximately between $220-225 million according to Evening Standard. 

His overall earnings from the game or related to it are anywhere between $500-550 million as per Forbes. When it comes to prize money, Novak Djokovic is head and shoulders above the rest just like his title wins, with $172 million. That figure could go past $175 million should he play well at the US Open and the remainder of the 2023 season.

About the author

Dhruv Rupani

Dhruv Rupani

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Dhruv Rupani is a Tennis Editor at The SportsRush. He is a tennis tragic in every sense and would go to any length to defend it against anyone if compared negatively to other sports. A huge Rafael Nadal supporter, Dhruv believes tennis is very much like life in most aspects. He started following the sport at the age of 10. Translating his love for sports into a living, he has over 8 years of experience in the digital media space. He aims to entertain and educate people about sports by presenting the best updates to them. When not covering tennis, Dhruv loves to spend time watching comedy shows and movies, reading inspiring books and doesn't mind trying his hand at cooking sometimes!

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