Jayson Tatum is a St. Louis native, so what happens when his precious Arch is threatened? Find out in this funny Nike Air Max advert.
The Boston Celtics are headed to the NBA Finals, courtesy of Jayson Tatum. His hometown of St. Louis could not be prouder! Tatum hails from the suburbs and has climbed the NBA ladder to reach the Finals.
On this road, he beat the likes of Giannis Antetokounmpo, Kevin Durant, and Jimmy Butler. That travesty that he has faced on his way here makes this feat even more special.
So, what happens when his beloved city’s arch is under threat from a supervillain? Yes, you read that right, a meaning super villain?
He teams up with his son Deuce, of course!
Jayson Tatum and Deuce are the heroes St. Louis needs. #Nike Air Max 97 “Arch” coming to House of Hoops tomorrow and a wider Foot Locker release on 6/15. pic.twitter.com/noP44pZzDs
— Foot Locker (@footlocker) June 12, 2019
Nike made an amazing advert featuring Jayson and Deuce Tatum as crimefighters!
Superheroes that wear Nike Air Max 97 to fight crime? Jayson Tatum and his son Deuce do exactly that in a Nike advert. The animated short was first promoted via Tatum’s Instagram.
The ad was for a special edition Air Max 97 “Arch” that was designed for Jayson. The advert showcases the shoe and the Tatum father and son in a special way. Very creative we must say.
Jayson Tatum and Deuce are fighting crime on a Nike ad. Brilliant marketing (via Tatum’s IG): pic.twitter.com/sOHPvTSJo4
— Chris Grenham (@chrisgrenham) June 11, 2019
We hope that Jayson sure channels some of that superhero jump and strength for the upcoming Finals matchup against the Golden State Warriors.
We would, of course, also hope that Deuce shows up to support his dad and lend him some of his superpowers for Jayson will be facing off against the supervillains.
Steve Kerr sporting his SuperVillians T-shirt. #warriors pic.twitter.com/eECFk3mNsQ
— Eric Branch (@Eric_Branch) April 1, 2017