No team has been as consistently great as the Kansas City Chiefs have been throughout the past decade, and that success is beginning to pay dividends for the Hunt family. Thanks to the unprecedented talents of Patrick Mahomes, the franchise has been to seven consecutive AFC Championships and has even managed to claim three Super Bowl wins throughout the past six seasons.
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As a result, the club sported an operating income of $115 million in the latest released 2024 Forbes data, a drastic improvement from their $9 million total in 2021. Nevertheless, that number will likely climb even higher in the future, considering their rising popularity with consistent championship wins alongside the Taylor Swift effect.
Valued at $4.9 billion, per Forbes, the Chiefs are as rich now as they have ever been. Their total brand value jumped by 13% in the past calendar year alone, and the $591 million in revenue that they generated is their highest total of the past decade.
However, the same is also true for their player expenses, as the Hunts shelled out $293 million in contracts last season, a total which includes any and all benefits and bonuses. To put it simply, keep spending to keep winning.
Although, it is worth mentioning that their win-to-player cost ratio has seen a marginal dip in recent years. In regards to that specific metric, Kansas City peaked in 2020 with a score of 224, but their performances in each of the 2021, 2023, and 2024 seasons have remained within the 210 range.
Factor in the added financial benefits that Taylor Swift has been able to bring to the team, and Kansas City seems destined for exponential growth, so long as they keep winning that is. Given the respective ages of their star tight end, Travis Kelce, and their veteran head coach, Andy Reid, it would certainly behoove of them to make the most of what they have right now today.
Kelce and Reid were each subjected to their fair share of retirement rumors throughout the early parts of the off season, primarily due to showing signs of aging and the lopsided result of Super Bowl LIX. Thankfully, everyone seems to be on the same page and determined as ever following the Chiefs’ final performance of the preseason.
Mahomes ➡️ Kelce
Always reliable 🙌
Stream on @NFLPlus pic.twitter.com/4G0bKPSU1U
— NFL (@NFL) August 23, 2025
Success is never promised to you in gridiron football, so there’s no telling when the gravy train will make its final stop in Kansas City. The inevitable losses of both Reid and Kelce will most certainly set the franchise back in more ways than one, but so long as they have Mahomes at the helm, the Chiefs figure to remain as one of the most-watched teams in all of sports today.
They had the wherewithal to sign the Texas Tech product to a 10-year, $503-million contract extension back in 2020. The largest contract in NFL history sounds costly at first, but it’ll help to ensure some semblance of profits for the Hunts well into the 2030s.
Suffice to say, you can only plan so far ahead, but the franchise has done the best that it possibly can to set itself up for success in the meantime. At the end of the day, that’s just good business.