Joe Flacco made heads turn during his Colts debut after he was spotted wearing cleats that are scientifically proven to reduce the risk of serious injuries. His cleats made NFL fans curious about the new-age design used and upon knowing more, they are now urging the league to make them mandatory for all.
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One of the key reasons why terrifying knee injuries are common in sports like soccer and football is due to the foot placement of the players and cleats play an important role in mitigating it.
To solve this, sports tech startup CADDIX has introduced “SmartStuds” which is designed to reduce pressure on the knees leading to fewer chances of rotational injuries in non-contact settings.
The technology is patented and is still in the early stages of distribution. Hence seeing an NFL star wear the shoe in a preseason game despite not being paid to endorse it is a step in the right direction. Fans understood this and took to social media to urge the NFL honchos to make such cleats mandatory for all athletes.
NFL needs to make these required for every player
— Tyler (@HighAsTy) August 14, 2024
But most fans were putting a big ‘if’ around them:
if it really works then all players should have them
— Coop〽️ (@QuinyonClamps) August 14, 2024
Flacco is going to lead the way for others:
Terrific idea. Would be a game changer in football if it truly works. Need Flacco’s testimony after wearing these to hear his firsthand thoughts.
— Spencer Davies (@SpinDavies) August 14, 2024
But fans remain hopeful:
Hopefully these really work. Players need something like this.
— Ringless Bandit (@RinglessBandit1) August 14, 2024
While the majority were excited to see a technological advancement in injury prevention, a few reserved their judgments due to their lack of knowledge about who and what CADDIX is. So here’s a brief look at possibly the next big sports technology giant from America and why it might be wise to bet on them.
Joe Flacco Stands At the Precipice of Creating History
Like all sports fans, the CADDIX team always watched in horror as their favorite players succumbed to season, sometimes career-ending injuries. This led them to research the cause of the consistently rising ACL/MCL injuries leading them to identify the root cause – the cleats. Upon identifying the primary cause, they came up with an innovative and seemingly groundbreaking solution – SmartStuds.
After years of prototype development, multiple biomechanics lab tests, and patents, CADDIX entered the market with cleats that could prevent ACL, MCL, or high ankle injuries.
The CADDIX team which is led by former All-American collegiate football player Jack Rasmussen has broken into the college football market with prospects like Alabama RB Kevin Riley and Indiana RB Justice Ellison.
However, Joe Flacco donning the SmartStuds has started a new wave of technological awareness among pro athletes. Furthermore, with the regular season expanding, the league might have to consider such technological advancements to keep their biggest stars safe for the playoffs.
