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“I Want This to be in Every Locker Room”: Tom Brady Bats for AI Massage Tech to Help NFL Players

Triston Drew Cook
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Tom Brady

Nowadays, every company is attempting to find a way to integrate artificial intelligence into its services and products. Aescape, the company with which Tom Brady began a partnership recently, signing on to be the company’s Chief Innovations Officer, has products that hinge fully on AI to provide customers with better service. 

Brady is now one of the biggest advocates for Aescape’s premier product. It’s an advanced robotics system that utilizes AI and sensors in order to analyze more than one million data points to provide you with an incredibly customized massage.

Brady recently made an appearance on Fox Business to discuss what made him a believer in this particular machine. He proclaimed that it may even have the potential to “change the world.”

My belief is that health and wellness are all about keeping your muscles very long and pliable, and then fully functioning across your life. And if you can do that, you can take away from some of these chronic injuries that we all face,” the Patriots icon said.

It’s natural that some would be hesitant to embrace the idea of a robotic masseuse. After all, up until recent times, rendering a massage was an exclusively human activity.

However, Brady wishes it had been available during his playing career. And his goal now is to bring about a partnership between Aescape and the National Football League. “I want this to be in every locker room, in every training room, in every fitness facility, around the world. Everyone understands the importance of working out and lifting weights,” he said.

“You go to these beautiful facilities and they have hundreds of machines… they’ve got weight machines for every part of your body. We are so good at making our muscles really tight and really dense and stiff. What we’re not good at is making them long and pliable and unrestricted,” Brady added.

Considering the number of advancements that the NFL has embraced in recent years, it certainly wouldn’t be surprising if Brady’s goal becomes a reality. All the more since everything from the treatment and prevention of concussions to the rest and rehabilitation of its players has become a focal point in recent times for the league.

Just in the last few years alone, we’ve seen guardian caps and Q collars take center stage on Sunday afternoons. So who’s to say that Aescape can’t be the ones to lead the way for athletes once they are off the field and ready to relax?

This is something Brady would likely be talking to Roger Goodell the next time that two of them cross paths.

About the author

Triston Drew Cook

Triston Drew Cook

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Triston Drew Cook is the NFL Journalist at The SportsRush. With a bachelor's degree in professional writing, Drew has been covering the NFL and everything that comes with it for over three years now. A journalist who's provided work for Sports Illustrated and GiveMeSport, Drew predominantly focuses his reporting on the world of football

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