“I will not suddenly go into fashion or anything” – Ferrari recruit Carlos Sainz has suggested he will not use Ferrari to enhance his own personal image and agenda, unlike Lewis Hamilton.
Carlos Sainz will not use Ferrari, the biggest opportunity of his life, to enhance his personal agendas. The Spaniard made the dream move from the British team McLaren.
The one name that springs to our minds for someone who does that is Lewis Hamilton. The reigning champion has championed the cause of diversity in motorsports and in society. But for Carlos Sainz, the focus is on just being himself, and not morphing into something else.
“If there’s one thing I am, I don’t know how to say it but I just like being myself. I’m not planning on exploring one side of my image or the other. Whatever I am you will see on social media and if new brands want to join me on that adventure and that attracts sponsorship which joins with my personality, the way of being as a person… am obviously a very familiar guy.
“I keep wanting to go back to Spain and spend time with my dogs, with my family and my friends. I don’t have a lifestyle, honestly, that differs from what a normal guy is.
“If I become more famous for being a Ferrari driver, that will not change my approach. I will not suddenly go into fashion or anything other than what I am being. If there’s good sponsorship which lines up with my values, I will take it and I will exploit it but I’m not planning on doing anything different.”
