It is not often that you bring two legends in one advertisement, as American Tourister have managed to put two of the of the most popular and marketable athletes on the planet in their latest advertisement.
The concept is simple, as American Tourister’s latest bag, Curio, is simply too good to keep your hands off. Ronaldo is seen checking in his luggage at the airport, but is unable to let go of his Curio.
So checks himself in with the bag, and is then later on seen coming out on the conveyor belt, where in he meets Indian superstar Virat Kohli. The pair wave to each other, as people go berserk at the sight of these two sporting megastars.
It was a fun ad, as there are many people who are fans of both Ronaldo and Kohli. Ronaldo is currently spear heading Real Madrid’s bid to win their third successive Champions League trophy, as the head of the Real Madrid glitterati is putting on one super human performance after the other.
Kohli meanwhile is leading his beloved RCB side in IPL 2018, and will be hoping to lift his maiden IPL trophy. After a loss in their opening match, RCB bounced back to win their second game at the Chinnaswamy stadium.
Both men will be hoping to lift some silverware in May, as both Kohli and Ronaldo will be super motivated to lead their respective sides to glory.
In the mean time, let’s watch this advertisement again!
WATCH THE VIDEO:
What's the one thing that the two great legends @Cristiano and @imVkohli can't keep their hands off? Our all new jaw-dropping Curio!
It's just #HardToLetGo.
Buy Now: https://t.co/HvVLadAUn4 pic.twitter.com/9HBAUDyIRn
— American Tourister (@AMtouristerIN) April 13, 2018