LIV Golf CEO Greg Norman was recently spotted with Steve Cohen at the New York Mets vs Washington Nationals baseball game on Saturday. Cohen is part of the Strategic Sports Group that recently announced a whopping $3 billion investment in the PGA Tour. However, there is no clarity on what these two businessmen talked about.
Norman shared a picture on Instagram with Cohen and wrote in the caption: “Thanks Steve. Fun arvo/evening yesterday! New @mets fan!!”
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SSG is a massive group of business owners, specifically involved in sports, which is headed by Fenway Sports Group. American businessman Steve Cohen is also part of the group. It is noteworthy that the deal between the PGA Tour and the SSG is separate from the merger deal announced with the Saudi Public Investment Fund.
Greg Norman getting spotted with Steve Cohen is a huge thing, especially, after reports of a secret meeting between the PIF (financial backers of LIV Golf) and the PGA Tour have surfaced. Earlier in February, the LIV Golf CEO also gave his statement regarding the PGA Tour getting an investment from the SSG. As quoted by his own Shark.com, he said,
“Let me make one thing very clear: nothing announced by other tours or investment groups changes LIV Golf’s positive trajectory or future plans,” the Australian said in a widely-circulated letter.”
PGA Tour CEO Jay Monahan Updates That Talks With LIV Golf Backers PIF Are “Accelerating”
Earlier in June 2023, the PGA Tour and the Saudi PIF dropped a surprise bomb on the entire golfing fraternity after announcing a merger deal to unify the game of golf. After that, December 31, 2023, was announced to be the date for the framework to be finalized. However, due to unforeseen circumstances, it was delayed and no new deadline was announced.
But, in a recent press conference at TPC Sawgrass, Jay Monahan updated that he has met with the PIF Chief, Yasir Al-Rumayyan, and the negotiations for the merger deal were accelerating.
“I recently met with the governor of the PIF, Yasir Al-Rumayyan, and our negotiations are accelerating as we spend time together. While we have several key issues that we still need to work through, we have a shared vision to quiet the noise and unlock golf’s worldwide potential,” Monahan said and continued, “It’s going to take time, but I reiterate what I said at the Tour Championship in August. I see a positive outcome for the PGA Tour and the sport as a whole.”
Earlier this week on Friday, Jordan Spieth also confirmed that the Player Directors of the PGA Tour Policy Board will be meeting with the PIF. Although there is not much information regarding the secret meeting, it remains to be seen what new updates are given to the players after the meeting is held.
