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“You talk about not being able to handle the pressure, but LeBron James has managed it exceptionally!”: Throwback to King James’ first Nike commercial about freezing under pressure

Arun Sharma
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LeBron James has always had well thought out commercials – be it his latest super bowl ad, or his first one with Nike

The latest super bowl commercial was the talk of the town a couple of weeks ago. In it, a young LeBron James meets his current counterpart talking about what becomes of him in the future. While both of them exchanged thoughts about how the world has changed, one thing did not from all those years ago – LeBron being in ads that were conversation starters.

Nike made a subtle yet powerful advert on how James could have easily frozen with all eyes on him, yet he breezed through the game like he was a seasoned veteran in the league. The commercial showed what every rookie will go through, but also how ready they mentally must be in order to make it in the league.

His first NBA commercial with Nike was a representation of his first game in the league against the Sacramento Kings. The expectations of him performing at the highest level were through the roof – and he did not disappoint. Scoring a record-setting 25 points and also notching up 9 assists and 6 rebounds, James made sure he did not freeze like how he did in the commercial.

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LeBron James has handled the pressure put on him better than any rookie in the past 20 years

No player has had the amount of pressure put on him as much as LeBron right from his first game. Even as a player in high school, people were talking him up to be the next Michael Jordan. Those are huge boots to fill for anyone, let alone a 17-year-old kid. But James took it in his stride and ran with it. He has not looked back since his first game in the league and will retire as one of the all-time greats.

While the jury may be out on whether he has had a bigger impact on the game than Jordan, no one can argue that they are mighty close to each other. While one shocked the league with just how consistently great he was, the other shocked the world by how long he could consistently do it for. Bron is one of the few players to have never averaged below 20 points a game in his career ever, just like MJ.

While he may not have the team accolades like Air Jordan does, other numbers certainly do make up for it. Very recently he surpassed Kareem in total points scored (playoffs included). That is a video game level statistic, one which can only be achieved by consistent greatness over 19 years.

Also Read: “I’ve been watching every game of New Orleans like, ‘Damn, he ain’t coming back”‘: Damian Lillard confesses to having a hard time in dealing with CJ McCollum’s exit from Portland

About the author

Arun Sharma

Arun Sharma

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Arun Sharma is an NBA Editor at The SportsRush. A double degree holder and a digital marketer by trade, Arun has always been a sports buff. He fell in love with the sport of basketball at a young age and has been a Lakers fan since 2006. What started as a Kobe Bryant obsession slowly turned into a lifelong connection with the purple and gold. Arun has been an ardent subscriber to the Mamba mentality and has shed tears for a celebrity death only once in his life. He believes January 26, 2020, was the turning point in the passage of time because Kobe was the glue holding things together. From just a Lakers bandwagoner to a basketball fanatic, Arun has spent 16 long years growing up along with the league. He thinks Stephen Curry has ruined basketball forever, and the mid-range game is a sight to behold. Sharma also has many opinions about football (not the American kind), F1, MotoGP, tennis, and cricket.

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