Russell Wilson’s Wife Ciara Wilson’s Attempt to Break Into $534 Billion Industry Draws Backlash Over “Diversity Problem”

Superstar QB Russell Wilson’s gorgeous wife Ciara is a woman of many talents. The singer, actor, dancer, and producer is also a renowned entrepreneur and a philanthropist. In fact, along with her husband, Ciara also recently visited a maximum security prison to teach the lessons of the Christ to the ones who seek repentance.

It is tough to keep Ciara away from the headlines. Simply because before the hype of her music video releases die, she comes up with a new campaign to promote her other ventures.

Ciara Wilson’s OAM is for all skin tones

Mrs. Wilson is a really clever businesswoman. She had quickly figured out a massive gap in $534 Billion worth skincare industry a while ago. In an interaction with BAZAAR, Ciara had claimed that she used to get overwhelmed by the confusingly wide variety of skincare products while shopping in a store. To bridge that gap, the gorgeous diva had launched OAM in 2022.

Recently, the vivacious model shared a number of videos on her Instagram account in which she was seen raving about the results of her skincare line. Filled with several before and after pictures, Ciara suggested through the video that OAM products are capable of delivering exactly what they promise.

While most of the comments on this particular video were positive, some fans also highlighted that there weren’t many women of color shown in this video, even when Ciara herself claims that her skincare line is for everyone irrespective of the color of their skin.

“Why are we not being portrayed,” someone wrote in the comment section, highlighting that even when a large chunk of her customers are women of color, Ciara is not representing them enough in her campaigns.

However, many people came out in the renowned singer’s support and stated that one should not be so negative about everything. Besides, one of the pictures in the videos did actually portray a black woman. So claiming that she deliberately left black women out of the campaign might be too far-fetched an assumption.

Ciara’s husband Russell Wilson is going through a rough phase professionally

Ciara’s lovable husband Russell Wilson has been one of the most talked about quarterbacks in recent times. While it is a good thing for athletes to have more press coverage and publicity, in Wilson’s case, unfortunately, almost all the headlines about him have been negative since the last few months.

When Wilson was roped in by the Denver Broncos last year in a blockbuster trade, fans absolutely lost their minds. However, in super quick time, the famous “Let’s Ride” motto turned into a meme as Russell keep on consistently delivering horrible numbers throughout the season.

However, the ever-so-optimistic quarterback has got Ciara’s back and is certain about making a thumping comeback in the 2023 season. It will be interesting to see how he performs this year.